Our Story

Our mission is to create functional tools for the senses, the home, and the body — beautiful objects that actually do something.

OUR MISSION

Small Rituals. Real Results


Wild + Rooted was founded on a simple but radical belief: that the way we care for ourselves in the small moments shapes everything else. The breath before a hard conversation. The ritual that tells your body the day is done. The scent that shifts the atmosphere of a room from chaotic to calm.

We believe that beauty and function belong together. That the things you bring into your home and onto your body should be both extraordinary to look at and genuinely useful in the living of a real life.

"Not pretty objects that sit on a shelf collecting dust — gorgeous, intentional tools that earn their place because they actually work."

This is what we call functional design for the senses, the home, and the body. And it is the foundation of everything we create.


THE SENSES

Scent as a tool for presence, calm, and return.

THE HOME

Objects worthy of the spaces you care for.

THE BODY

Rituals that honor your nervous system.

Tanicia Baynes
Founder, Wild + Rooted
AREAS OF PRACTICE
  • EFT Practitioner
  • Breathwork Facilitator
  • NLP Practitioner
  • Nervous System Studies
The Founder

How do we come back to ourselves in the middle of real life?

I'm a woman who has spent the better part of a decade obsessed with one question: how do we come back to ourselves in the middle of real life?

Not in the retreat center. Not in the hour of meditation we carved out when the conditions were finally perfect. In the kitchen at 4pm when everyone needs something. In the car between errands. In the ordinary Tuesday that asks too much and offers too little.

I came to this question through my own life — years of healing unconscious patterns, studying the nervous system, training in EFT, breathwork, and NLP, and learning that the gap between the life we can imagine and the life we're actually living isn't a motivation problem. It's a capacity problem.

Wild and Rooted Sanctuary was born from my own journey of returning to the earth and to myself. After years of feeling disconnected and overwhelmed, I discovered that nature wasn't just a place to visit—it was a mirror, a teacher, and a path home.

I created this sanctuary as a space where others could experience that same homecoming. Where the noise quiets, the body softens, and the soul remembers what it already knows.


"The tools I was reaching for needed to be as beautiful as they were functional. Because we are more likely to reach for something that feels like it was made for us."

Along the way I realized that the tools I was reaching for — the ones that actually worked in real moments — needed to honor the moment rather than just surviving it.

Wild + Rooted was born from that belief.

With love and deep roots,
Tanicia
THE COLLECTION

Each one a direction. Each one a different kind of return.

We are building something intentional here. North is our first offering. East, South, and West are coming.
AVAILABLE NOW
THE GROUNDING

North

Five botanicals revered in herbal traditions for centuries, carried in organic rose water, bottled in amber glass.
  • Organic Rose Water Base
  • Five Botanical Botanicals
  • Amber Glass Bottle
  • Grounding Formula
SHOP NORTH
COMING SOON
THE RISING

East

A different kind of return. Coming soon.
COMING SOON
THE WARMTH

South

A different kind of return. Coming soon.
COMING SOON
THE RELEASE

West

A different kind of return. Coming soon.

"We are building something intentional here. We are so glad you found your way to us."

TANICIA BAYNES